| Average Monthly Hotline | 79,400 | $110/M |
| Total File | 1,636,750 | $110/M |
Platinum Card Applicants consists of consumers who applied for a stored value card to be used for a specific shopping catalog. These consumers used their checking account to initially fund the stored value card via a check debit. Applicants are looking to improve their credit ratings and enjoy the convenience of shopping with a credit card. The average consumer spends $220 a month on merchandise
These credit seekers will respond to a wide variety of money making offers. These include opportunity offers, loans, contesta, sweepstakes, promotional awards, astrology, lotteries, magazine subscriptions, and more.
These proven direct response applicants are great prospects for secured and unsecured credit offers, pay day loan offers, instant financing programs, debt consolidation, sweepstakes, at home educational programs, distance learning, and career oriented offers.
| $50/F | |
| FTP | $50/F |
| Geo | $10/M |
| Gender | $10/M |
| Age | $10/M |
| Demographics | $10/M |
| Check Debit | $10/M |