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Down on Their Luck

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Reach these credit-challenged consumers who have responded via direct mail to an offer to apply for an unsecured credit card. This offer also includes a package with detailed information on how one can re-establish their credit.

These individuals are struggling financially and are good prospects for services that will help them re-establish their financial security.

These credit strapped individuals are excellent candidates for secured credit card offers, debt consolidation, membership, health insurance, refinancing offers, money making opportunities, pre-paid phone cards, and pre-approved credit with catalog purchase offers.


Direct Response


58% Males
42% Females

Minimum Order

5,000 Records


Net Name Arrangement

85% Net
25,000 or more
$6/M running