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Direct mail has long been considered a traditional marketing channel, often overshadowed by digital strategies like email, social media, and paid ads.

Direct mail has always been a proven marketing tool, but pairing it with artificial intelligence (AI) is taking its effectiveness to an entirely new level.

Direct mail has long been considered a traditional marketing channel, often overshadowed by digital strategies like email, social media, and paid ads.

When it comes to fundraising, the donor pyramid has long been a trusted model for understanding how supporters progress from first-time givers to major donors.

Direct mail is far more effective when it feels personal. Using donor data such as giving history, preferred causes, or even location allows you to tailor your messaging.

September is ideal for direct mail campaigns—capture attention, boost engagement, and get a head start on the holiday season.

Discover why Labor Day is the perfect time for direct mail campaigns. Boost engagement and connect with customers this season.

Discover how to combine first- and third-party data for stronger insights, improved targeting, and compliance in today’s privacy-first landscape.

Learn how third-party data can enhance marketing strategies while meeting today’s strict privacy and compliance standards.

Learn how to track, analyze, and improve direct mail results to boost ROI and turn responses into lasting customer relationships.

Learn the top do’s and don’ts for tradeshow success to boost ROI, attract leads, and make a lasting impression at your next event.

Discover how e-commerce brands boost ROI with personalized, data-driven direct mail that cuts through digital noise.